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How will sustainable businesses be more profitable?

A photo of Karl-Henrik Robèrt

Karl-Henrik Robèrt

Founder of The Natural Step, Sustainability Consultant

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About the video: ‘How will sustainable businesses be more profitable?’

Dr. Karl-Henrik Robèrt describes how businesses, municipalities, universities and other organizations can become positive role models for sustainability. In an increasingly unsustainable world, businesses will not be able to pursue ‘business as usual’. With a better understanding of the growing constraints of unsustainability, strategies can be implemented to avoid future costs and seize opportunities.

Total views: 7,629

Filmed: Montreal, Canada on 21 April 2006

Credits: Interviewer - Kelly Baxter, Camera - Sylvie Van Brabant, Editor - Marcus Morrell

Copyright © 2006 Big Picture TV/ The Natural Step

About Karl-Henrik Robèrt

Dr. Karl-Henrik Robèrt is one of the world’s foremost sustainability experts. In 1988 he founded The Natural Step in Sweden, an international environmental non-for-profit that coaches organizations to become role models in sustainability. A surgeon by training, Dr Robèrt is a prominent cancer scientist. As a former Director of Research at the Karolinska Institute he has lectured widely on leukemia, lymphoma, lung cancer and their clinical implications.

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