What can designers learn from the natural world? (part 3)
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About the video: ‘What can designers learn from the natural world? (part 3)’
Janine Benyus gives more examples of innovations that have been inspired by nature. Pax Scientific, a US technology company, has developed a fan technology based on the logarithmic spiral found in seashells. The fan offers huge energy savings and is a great deal quieter than most other fans. Chemists at Arizona State University are working on perfecting artificial photosynthesis – a feat of chemical engineering that, if successful, would trigger huge advances in the production of clean fuels and raw materials.
Total views: 2,924
Filmed: San Francisco, USA on 16 October 2005
Credits: Interviewer - Marcus Morrell Camera and Editor - Marcus Morrell
Copyright © 2005 Big Picture TV
About Janine Benyus
Janine Benyus is co-founder of the Biomimicry Guild, where she works as a biologist helping designers and engineers learn from nature’s design solutions.
She is also President of the Biomimicry Institute, a non-profit organization whose mission is to naturalize biomimicry in the culture by promoting the transfer of ideas, designs, and strategies from biology to sustainable human systems design.
She is the author of several books, including ‘Biomimicry: Innovation Inspired by Nature.’
She is also a public speaker and has given lectures to a number of large organizations and corporations including Nike, Novell, Proctor & Gamble, Patagonia and Interface Carpets.
In 2006 she received the Women of Discovery Award.
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Recorded: 16 October 2005
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