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Can the market work for the environment? (Part 1)

A photo of James Leape

James Leape

Director-General of WWF

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About the video: ‘Can the market work for the environment? (Part 1)’

Jim Leape looks at some of the ways in which the market can shape a more sustainable economic model. In particular he discusses eco-labelling and carbon trading schemes. He also examines new emerging markets for vital eco-system services.

Total views: 1,142

Filmed: Switzerland on 23 January 2008

Credits: Interviewer - Marcus Morrell, Camera and Editor - Marcus Morrell

Copyright © 2008 Big Picture TV

About James Leape

James Leape is the Director-General of World Wildlife Fund International. He joined WWF-US in 1989 and for ten years directed its international conservation programmes, serving as Executive Vice-President. Since 2001, he has also directed the conservation and science initiatives of the David and Lucile Packard Foundation, one of the largest philanthropic associations in the United States.

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