How can business help the environment? (Part 2)
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About the video: ‘How can business help the environment? (Part 2)’
Ray Anderson describes how his company’s efforts to achieve sustainability have enhanced profitability. Costs are down and a new zero-emission carpet, created though biomimicry (taking design solutions from nature), is a best-seller. He sees great opportunities in a growing market niche that has proved receptive to this new kind of thinking. In attempting to become a “restorative” business – one that gives back more than it takes – Anderson hopes to show competitors and other industries that sustainability can pay.
Total views: 10,338
Filmed: London, UK on 5 May 2005
Credits: Interviewer - Marcus Morrell Camera and Editor - Marcus Morrell
Copyright © 2005 Big Picture TV/ Be The Change
About Ray Anderson
Ray Anderson is widely recognized as one of the world’s most progressive industrialists having successfully shifted the focus of Interface Inc, the world’s largest manufacturer of modular carpet (ie carpet tiles), towards environmental sustainability. Mr Anderson received the inaugural Millennium Award from Global Green, presented by Mikhail Gorbachev in 1996. He was appointed to Chairman of the President’s Council on Sustainable Development in 1997 and was awarded the George and Cynthia Mitchell International Prize for Sustainable Development in 2001. He also appeared in the film The Corporation (2003) and “The 11th Hour”(2007).
He’s author of “Mid-Course Correction: Toward a Sustainable Enterprise: The Interface Model”.
Other videos with Ray Anderson
Ray Anderson
How can business help the environment? (Part 1)
Ray Anderson describes when and how he became aware of the harm his and other industries were doing to the planet. He radically reoriented his company towards environmental sustainability…
Recorded: 5 May 2005
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