4 videos tagged cradle to cradle
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Bruce Sterling
What is the design manifesto ‘Shaping things’ about?
Bruce Sterling discusses his design manifesto, ‘Shaping Things,’ which he penned while teaching design at the Art Center College of Design in Pasadena, California. In…
Recorded: 16 May 2006
Janine Benyus
What can designers learn from the natural world? (part 1)
Janine Benyus gives examples of how designers have used biomimicry to create more environmentally benign products. The German paint manufacturer, Sto, studied the surface of a Lotus…
Recorded: 16 October 2005
Michael Braungart
How can design improve life?
Rachel Carson first drew attention to the chemical industry’s harmful effects on nature with her book ‘Silent Spring’ (1962). Michael Braungart says that it is…
Recorded: 22 April 2005
William McDonough
What might a sustainable city look like?
The Chinese plan to build housing for as many as 400 million of its citizens by 2017. With this in mind the Chinese government commissioned world famous eco-architect Bill McDonough…
Recorded: 21 April 2005
